Director 
f Taste Job assignment / Goal
Introduce a new Fred & Flo Brand of baby products online.
Strategy / Insight
If you liked Tesco Loves Baby, you will love Fred & Flo.
Creative solution
We completed the awareness and communication campaign in banners and paid formats on social networks with the main characters of Fred and Flo cartoons by the engagement part. <br> Therein, we called on the fans to tell us in IG stories - in a funny way, what the babies might think themselves.
