oh my DOT

Portus Praha Give them a chance

Job assignment / Goal

Communicate the e-brick event, spread awareness and get conversions.

Strategy / Insight

We often look at people with mental disabilities with pity. Let's give them a chance to show what they can do instead of giving them pitiful looks.

Creative solution

Via the TV spot and key visuals, we demonstrated the abilities of people with mental disabilities and encouraged the people to support them.

Give them a chance