oh my DOT
back

Slovnaft Sheesh benger!

Job assignment / Goal

Proposal for communication of the 16th edition of the TNE Grant Program.

Creative solution

By contrasting the two worlds, we dramatize our understanding of young talents. On the one hand, there are young people, the talents themselves, and on the other hand, their parents, mentors, or teachers who help them on their journey and do anything for them. In the campaign, we utilized the language/slang of young people and deliberately included cringe moments that shaped the entire campaign and emphasized the effort to do everything possible for the talents. At the same time, it helped us to make the campaign captivating and distinguishable.

Sheesh benger!
  • 2023 Zlatý klinec: Slovnaft / Sheesh benger / kampaň / bronzový klinec

    Zlatý klinec 2023

    Bronzový klinec/Campaign
  • 2023 Zlatý klinec: Slovnaft - Sheesh benger - Digital/Social media - bronzový klinec

    Zlatý klinec 2023

    Bronzový klinec/Digital/Social media
  • 2023 Zlatý klinec: Slovnaft - Sheesh benger - Craft/ Best Copywriting - zlatý klinec

    Zlatý klinec 2023

    Zlatý klinec/Craft/Best Copywriting